![]() ![]() Nor can you set up autoresponders, such as welcome emails and onboarding sequences. You cannot schedule campaigns natively – you need a third party tool. There are no automation capabilities either. ![]() And without segmentation, you cannot personalise your email campaigns. On top of all that, there are no segmentation capabilities. This is why Amazon SES has traditionally appealed to developers and technically-savvy users. In order to process bounces, complaints and unsubscribes, you need to develop a custom mechanism. You’re not able to create or preview templates in the Amazon SES dashboard, and there’s no reporting into engagement metrics, such as open and click rates. The limitations of Amazon SES for email marketingįor starters, it does not provide any options to manage email campaigns.
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